Ayrton announces the appointment of Q-Light, Egypt as the latest addition to its international distributor’s network. As Ayrton’s newest exclusive distributor, Q-Light will be responsible for the distribution of the full portfolio of Ayrton’s LED profile, wash, spot and effects luminaires in Egypt.
Walid Bahnasy, CEO of Q-Light, and his partners founded the company as pioneers of entertainment and architectural lighting within the Egyptian market, which is the largest market for these sectors in the region.
Bahnasy has great experience in the lighting industry, particularly in Egypt, North Africa, and Middle East, where he was responsible for the photography and lighting of the biggest television and live shows, including Who Wants to be a Millionaire, Deal or No Deal, and the Doha Debates.
His previous position as Supervisor and Team Leader of the lighting departments in the region’s biggest TV networks – MBC, Qatar Foundation, BBC, Aljazeera media network and BeIn Group – has allowed him to build a comprehensive understanding of the lighting business across the region.
“We are extremely excited to be appointed Ayrton’s exclusive distributor in Egypt,” says Bahnasy. “Egypt is witnessing a significant sustainable development in various fields, especially in economics, architecture, culture and arts. This development has revolutionized the entertainment and leisure industry in the Egyptian market, as a result of which Q-Light has been able to add huge value to the region with Ayrton’s products which guarantee creativity, dependability, and incomparability.
In the last couple of years Ayrton has made huge improvements that have convinced lighting consultants and engineers to use Ayrton’s unique products in their projects. They are ready and waiting to see these new products in the Egyptian market now.”
Zane Cretten, International Sales for Ayrton, says: “I am looking forward to working with Walid and the team at Q-light. I am certain that Walid’s knowledge and passion for lighting will allow Ayrton to become the fixtures of choice in the Egyptian market.”
“We are very happy to welcome Q-Light into the Ayrton family,” concludes Ayrton CEO, Chris Ferrante. “Knowing that Walid, an accomplished lighting professional with many years of experience in the region, is leading Q-Light confirms that they are the perfect fit.
We are looking forward to being able to, for the first time in Egypt, give this influential territory the focus it deserves.”
Text and photos: Ayrton.