New exclusive German distributor for Ayrton: Lightpower at the helm for new strategies

Ayrton and Lightpower are excited to announce that, from the 1st July 2019, Lightpower will take over the exclusive distribution of Ayrton in Germany.
Throughout the past years Ayrton has increasingly established itself on the market as a major force with its product solutions and can currently be found in numerous renowned projects worldwide.

From to right: Philipp Wezorke (Lightpower), Herbert Marx (Lightpower), Michael Althaus (Ayrton), Manfred Lütkemeyer (Lightpower).

“We are looking forward to working with Ayrton,” states Herbert Marx, Sales Director of Lightpower. “Ayrton is an extremely dynamic brand with innovative, market-leading products of the highest quality. Ayrton’s high-quality standards and product and portfolio strategy are a perfect match for Lightpower.”

“It is a big step for Ayrton to join forces with Lightpower,” comments Michael Althaus, Ayrton’s Global Sales Director. “A short four years after introducing Ayrton to the German market, it is now time for the next distribution level.
To have a broader sales approach, to develop new markets and to also offer convincing service on the after sales side.”

With Lightpower, Ayrton has the strongest German partner by its side, excelling through market proximity, comprehensive service and support and over 40 years of experience.

More information on Ayrton products and on Lightpower GmbH.


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Text & photos: Ayrton.

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